B2B E-Commerce Expo Leipzig 2023
A yearly event that promotes B2B Expo & Conference for e-commerce.
The compositions were created in this modular format for two reasons: first, as technical drawings, which also inspired the use blueprint out line and Deloitte digital color palette; and second, because these illustrations needed to be flexible enough to be freely applied across a wide range of digital and physical media.
Concept, Illustration, and Creative Direction:
Jawad Saleem